2016 Aperture Fall Benefit
The 2016 Aperture Fall Benefit honored the legendary photographer William Eggleston.
The identity was based on the concept that Eggleston focused on color photography at a time when all of his contemporaries were focused on black-and-white. The design treatment therefore only incorporates color in the event identity lockup, and all other elements are in black and white.
![](https://freight.cargo.site/t/original/i/ad57210699aa4cded1153cb4bf722e0ca3d898e80ea6729942ae7bb0dd1f47bf/DEARBILL_GRAPHIC_GIF._3000.gif)
![](https://freight.cargo.site/t/original/i/d246092c0f056c109b3423d81786ddc7a1438e0dca411d83e8143aaff14e54a8/2021_02_21_DearBIll_V2.jpg)
![](https://freight.cargo.site/t/original/i/52a14ff8c0500fbfd38530733bd55009bae901b30edcb29663bb71572426932f/2021_02_21_DearBIll_V22.jpg)
![](https://freight.cargo.site/t/original/i/8dbbb3d247fb66bfabcaf53ab73c7ca7cd24c1cff149c9f2e9cb133022a9f5cc/2021_02_21_DearBIll_V23.jpg)
![](https://freight.cargo.site/t/original/i/7cbc55be2a92bdaef6f3ab72c1c2d86b17c058e6f6a735c1fed3ff751c209a94/2021_02_21_DearBIll_V24.jpg)
![](https://freight.cargo.site/t/original/i/1773500bd6ba590571183683b14c87cb170d7fcf8d97909e871b34b632844275/2021_02_21_DearBIll_V25.jpg)
![](https://freight.cargo.site/t/original/i/1511968ee6d53cb9ee68dd592db87235a393224f518bc9d7d47adc0f9315fdb5/2021_02_21_DearBill_Poster.jpg)
![](https://freight.cargo.site/t/original/i/16e8cbedec0a1816e3a96a398867a688e9f9453ee542aa5e3eee7da05adfad87/2021_02_21_DearBIll_V26.jpg)
![](https://freight.cargo.site/t/original/i/4a0cf82e4541e51bb9ef32cc504a5046b9e587dfcbe042fc912dcdff67e93a04/679A8859.jpg)
![](https://freight.cargo.site/t/original/i/c967ef370df5d6e0cbb03ee99e26ac5f76f91d1d327c4aa738a32b16a42daaf1/Signage.jpg)
![](https://freight.cargo.site/t/original/i/887229133ccc95864cad2880866c2e20432e69eae0429f9d7fe435b854c82239/1.-Guest-of-honor-William-Eggleston-Sr.-Will-Matsuda--Aperture.jpg)
![](https://freight.cargo.site/t/original/i/a451e918abcfadee4818aa6c31a93c68c35f9605e6027ed89514400da4144f8c/2021_02_21_DearBIll_V27.jpg)
![](https://freight.cargo.site/t/original/i/9ca9d696c3ea99d04588072a33923cf1f2a6bb5735ed2c779a1c2dab90abbb64/2021_02_21_DearBIll_V28.jpg)
![](https://freight.cargo.site/t/original/i/35342e6eca116ae693e332e21983639629a398f0f57d0c93f77e2216b9191a3c/2021_02_21_DearBIll_V29.jpg)
![](https://freight.cargo.site/t/original/i/ab26dd81b493c5984d0936468fc0d550f09367ec7f64573494c64f1e5b97935a/2021_02_21_DearBIll_V210.jpg)
![](https://freight.cargo.site/t/original/i/5b64f5fa0b00de453a2d6322fc686831845ee2b51700c254374f98dd16041db8/2021_02_21_DearBIll_V211.jpg)
![](https://freight.cargo.site/t/original/i/f3fa62c847cabf1998c02df545e2694b870fa9507cc6ab40767b93a5a5910ca3/Benefit_Exports-54-copy.jpg)